The Trading Central team attended the Benzinga Fintech Deal Day in NYC, for their Fintech event on November 13, 2023.

The event provided an excellent opportunity to connect with industry leaders, share ideas, discuss the latest fintech innovations, and showcase our AI-driven research analytics and insights.

Harnessing Cost Efficiency to Drive Value: Insights from Benzinga Fintech Deal Day

Industry Panel Session

Kathryn St. John, our Director of User Insights & Analytics participated in an insightful panel discussion during the event, alongside industry peers Jason Lee, CTO of Asset Entities, and Mark Wator, Head of Financial Media and Sales at Barchart. 

Key topics during the session included: 

1. Framing Cost Management to Reinvent Value 

Often misunderstood across organizations, the objective of cost-cutting is to ensure that every dollar spent generates as much value as possible. A cost-cutting approach can either hinder or motivate organizations to deliver more efficient value. It should be viewed as an opportunity for growth, requiring a shift from a conventionally negative perspective to an empowering one.

To achieve cost-cutting goals, organizations should actively involve all their teams. For example, at Trading Central we include our design and developer community in the process. We understand that they require support through efficient tools and streamlined processes. This may come at a cost, but it ultimately enables them to improve their efficiency and rise to the challenge.

2. Embrace Innovation to Optimize Value

Adding new technology and partnerships during a cost-cutting phase is seen as beneficial. These explorations allow businesses to manage their costs and find new opportunities to meet their user needs. 

Trading Central embeddable web applications and widgets offer broker’s a cost-effectiveness solution, enabling them to integrate actionable analytics across key placements of a broker’s platform and mobile app. Engagement statistics indicate that clients utilizing multiple analysis types experience deeper engagement, particularly with users adopting more than one tool. 

3. Using actionable insights to deliver agile research

The primary goal of a cost-cutting organization is to focus on effective cost management while fostering openness and exploration to optimize value. Trading Central’s A.I. and algorithm-driven analysis drive tangible value for businesses, increasing awareness and engagement across your platform, while providing users with transparent insights that drive confident decision-making.